Boutique Marketing Manager, Creed – International Cosmetics and Perfumes – Corporate
Organization Name
Organization Background
Role Category
Role
Company Logo
Company Website
City
State
Job Posting
JOB OVERVIEW: This position is responsible for planning and managing all national marketing efforts for Creed Boutiques, as well
as local partnerships and in-store events. The right candidate is self-motivated with outstanding organization skills for project
management, excellent communication skills for client/vendor relations, and strong problem-solving capabilities. Previous hands-
on experience in the service industry, helping develop and cultivate brand marketing programs, partnerships and managing
events. This role will also promote and maintain the intrinsic company culture that fosters the firm’s core values.
CORE RESPONSIBILITIES:
• Build and implement Creed Boutique marketing, event and partnership opportunities with unique and innovative program
offerings
• Create a smart and actionable Boutique marketing strategy to acquire new customers, drive traffic to owned-stores, and
keep Creed top of mind in the local markets
• Develop ideas and strategies into actionable events and partnerships, sourcing materials, communicating and planning with
the stores and relevant NYO departments
• Working closely with the Events and Product Marketing team leads, create a menu of tailored, customer-facing services and
assist Boutique Team with planning and execution
• Develop necessary collateral to support Boutique Marketing initiatives
• Manage ongoing needs of Boutique staff for event, service and partnership programs
• Establish relationships with NYC and regional vendor partners, structuring relationships in order to grow awareness, drive
revenue, and maximize effectiveness of key campaigns
• Help manage Boutique Marketing budgets and vendor execution in order to ensure all costs are within budget and
execution is within timing and scope
• Collaborate with Sales Promotions, Sales Admin, Operations and Boutique Team to flawlessly execute programs
• Collaborate with Creative team members on creation and execution of project designs
• Collaborate with Digital to ensure that Boutique and Ecommerce Marketing programs are coordinated with an omni-channel
approach
• Conduct in-store program tests for each new concept and work on-site at key events
• Create Program Directives for Boutique Team to follow and implement
• Conduct competitive research and share with team quarterly
• Create metrics for all programs and report to Leadership team on successes/opportunities
• Apply industry research and best practices to foster innovation in Boutique Marketing & Events area
REQUIREMENTS:
• 3-5 years Marketing/PR/Event management experience required; luxury sector experience a must; beauty industry-related
experience strongly preferred
• Knowledge of the US/Canadian/Mexico Beauty market
• Strong understanding of brick-and-mortar store channel, including strong store and vendor relationships
• Excellent project management skills, including the ability to successfully organize, prioritize and manage multiple
projects simultaneously
• Possesses an entrepreneurial spirit and innovative thinker and approach to business
• Excellent analytical, critical thinking, and strategic skills
45 WEST 25 T H STREET, 7TH FLOOR • NEW YORK, NY 10010 • WWW.ICPERFUMES.COM
• Exceptional written, oral and presentation skills
• Strong retailer, vendor relationships, and negotiating acumen
• Excels in collaborative work and thinking
• Strong leadership qualities and ability to manage/motivate direct reports and cross-functional teams
• Skilled at successfully organizing, prioritizing and managing multiple projects
• Ability to work in a fast-paced environment while being adaptable to change
• Comfortable working with a small team and willing to take on new challenges/opportunities as they arise
Compensation includes competitive salary, subsidized health benefits, generous PTO schedule and 401K plan.
ICP is an Equal Opportunity Employer. All applicants are considered for employment without attention to race, color, religion,
sex, sexual orientation, gender identity, national origin, veteran, or disability status.
